• Don’t let the Wet Wipe Monster haunt you this Halloween! 

• Think Before You Flush is urging people of Cork to never flush wipes down the toilet 

The Think Before You Flush Campaign, operated by Clean Coasts in partnership with Irish Water, urges the public of Cork to stop flushing wipes down the toilet this Halloween. When waste items like wet wipes and sanitary items are flushed, they can reappear in the form of frightening fatbergs much to the horror of our environment. Halting the unacceptable practice of flushing these items, will help scare away the Wet Wipe Monster that threatens our wastewater system, beaches, and marine environment. 

Local students from St Colman’s Community College gathered in Midelton to scare the Wet Wipe Monster out of the community and to remind the public to only flush the 3 Ps down the toilet; pee, poo and paper…everything else should go straight into the bin. 

Think Before You Flush addresses the issue of flushing unsuitable items down the toilet and highlights the consequences of doing so, such as blockages in our wastewater network and treatment plants, surface water overflows, and sewage related litter impacting rivers, beaches, oceans, and our marine environment. Many toiletries such as wipes, cotton pads, and dental floss, collectively known as the ‘Dirty Dozen’, are consistently amongst the top 12 items that are incorrectly flushed down the toilets of Ireland. Other items include hair; paper towels; medicine; tampons; food items; contact lenses; condoms; cigarette butts; and cotton bud sticks. 

Historically, the flushing of wipes constituted the most common items causing blockages in our wastewater network, leading to environmental pollution. Since 2018 we have seen a positive 38% reduction in people flushing wipes down the toilet. However, more than 1 in 10 people still admit to doing so. 

There is no denying these items are incredibly useful. Many people enjoy the convenience of disposable wipes and cotton pads but are unaware of the environmental problems associated with these items. Unlike toilet paper, which is designed to disintegrate quickly in our pipes and sewage systems, other items don’t break down so easily.  

When fats, oils, and greases (FOGs) from cooking are poured down the kitchen sink, they cool and harden as they travel along the wastewater network. When FOGs combine with wipes and other sewage related litter such as hair and dental floss fatbergs can form. Irish Water clears hundreds of blockages including fatbergs from the wastewater network every week. Think Before You Pour appeals to the public not to pour FOGs down the kitchen sink as a survey reveals that approximately 3 out of 10 people admit to doing so. 

Speaking about the event, Regional Operations Manager Ian O’Mahony for Irish Water said: 

The Think Before You Flush campaign is a fantastic way to increase awareness and education, especially among the younger generation who are so open to changing behaviour and influencing others in their family to do same. We are delighted to support the campaign and the innovative approach and know it will be a spooktacular success.  

Sinead McCoy, Clean Coasts Manager with Environmental Education Unit of An Taisce speaking about the campaign said:

This Halloween we are urging the public to always Think Before You Flush and throw any wipes used for removing scary make up and all other sanitary waste in the bin to avoid frightening fatbergs! The Think Before You Flush campaign aims to increases education and awareness about sewage related litter, enabling people to realise the consequence of their simple bathroom routine, and letting them know that small changes can prevent items like cotton bud sticks and wet wipes washing up on Ireland’s spectacular beaches.

What can you do to scare away the wet Wipe Monster? 

Put a bin in your bathroom. You can also download some of our Think Before You Flush printable resources and stick them up as a reminder. 

If you can, switch to reusable options – items like facial cloths and reusable cotton pads are great alternatives. 

Spread the word and always “Think Before You Flush” 

Join the campaign at https://thinkbeforeyouflush.org/ and follow @CleanCoasts on social media. 

Social media: 

Facebook: @CleanCoasts Twitter: @CleanCoasts Instagram: @cleancoasts 

#CleanCoasts #ThinkB4UFlush www.thinkbeforeyouflush.org 

Think Before You Flush: 

Think Before You Flush is a public awareness campaign highlighting the problems caused by flushing sanitary products and other items down the toilet. Think Before You Pour is a section of the Think Before You Flush campaign highlighting the problems caused by pouring fats, oils, and greases (FOGs) down the sink. Consequences include the formation of fatbergs, which are very large masses of solid waste in a sewerage system, consisting especially of congealed fat and personal hygiene products that have been flushed down toilets. This causes blockages in our household plumbing and our wastewater network. The campaign is operated by An Taisce’s Clean Coasts programme in partnership with Irish Water and has been running since 2015. Each year, the campaign runs regionally in cities, towns, and villages across Ireland. The campaign works with the local community, businesses, and schools to promote changes in flushing behaviour through workshops, events and clean ups. The goal of the campaign is to encourage people to always #thinkb4uflush and #thinkbeforeyoupour https://thinkbeforeyouflush.org/  

Clean Coasts: 

Clean Coasts is a charity programme, run through the Environmental Education Unit of An Taisce, which engages communities in the protection of Ireland’s beaches, seas and marine life. Clean Coasts works with communities to help protect and care for Ireland’s waterways, coastline, seas, ocean and marine life. Clean Coasts thrives to create tangible and immediate improvements to Ireland’s coastal environment, involving thousands of volunteers removing large quantities of marine litter from our coastline each year.  

Clean Coasts has grown over the years and now includes two main national clean-up drives. Other initiatives include the Green Coast Award, the Love Your Coast Photography competition, the Clean Coasts Roadshows for coastal communities and the Ocean Hero Awards. All these initiatives are aimed at celebrating the beauty of our coast and the efforts of our volunteers across all of Ireland.   

Currently, there are over 1,800 registered Clean Coasts volunteering groups. There are a variety of group types such as community groups, residents’ associations, tidy towns groups, sports clubs, schools, businesses, universities etc. Clean Coasts organises hundreds of beach clean-ups annually mobilising thousands of volunteers, removing considerable quantities of marine litter from Ireland’s beaches and waterways.  Our volunteering has expanded to also include Corporate Volunteering.  

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