- Introducing Ireland’s Creators of Tomorrow: Pamela Uba, Dev Skehan, Muinteoir Meg, Rebekah With Love, Amanda Adé, Aisling Kavanagh, Emma Ol’ Green Eyes, Honestly Celine, Robyn Trout, and Megan Virgo
- ‘Creators of Tomorrow’ celebrates emerging talent at the forefront of online content creation in Ireland
- 40% of engagement on Meta apps is with creator content
Today, Meta launches ‘Creators of Tomorrow’ which recognises creators in Ireland who are building their following and businesses through online content. Currently, creator content drives 40% of all engagement across Meta apps (Facebook, Instagram, Oculus) highlighting the growth and potential of the creator economy.
Creators are online professionals who use their personality as their brand and use platforms like Instagram and Facebook to turn their passion into a living. The Irish creators are among 150 Meta ‘Creators of Tomorrow’ from across Europe, Middle-East and Africa.
They represent diverse communities and interests including a leading positivity advocate, an Irish-speaking champion, a scientist and a diversity activist.
Introducing Ireland’s Creators of Tomorrow:
- Dev Skehan – Dev is an adventurous and exciting lifestyle content creator with a love for all things travel and fashion. Her content radiates positivity and teaches gratitude. Dev regularly takes her followers on journeys of dressing up, jetting off and enjoying a few cocktails.
- Muinteoir Meg – Meg is an Irish teacher and Irish language enthusiast that promotes Irish as a living language on her Instagram account Múinteoir Meg. She recently published her first text book Croí na Gaeilge and has been featured on Ireland AM and TG4.
- Rebekah With Love – Rebekah is one of Ireland’s most prominent up and coming fashion influencers, with a distinctive flair for styling the pieces in her colourful wardrobe. Uplifting and empowering herself through her fashion choices, Rebakah shares her bright and achingly on-trend looks with her followers via her blog and Instagram.
- Amanda Adé – Amanda Adé is a digital content creator and activist from Kildare. She hosts the ‘Box’d Out’ and ‘Black and Irish Podcast’ and works as an analytical chemist by day. Amanda’s voice is bold and inspirational as she uses her social media to highlight the importance of representation.
- Aisling Kavanagh – Talented fashion designer, Aisling Kavanagh, is the owner of Aisling Kavanagh Design and fashion content creator. She began her online career while still studying fashion in college, showcasing her designs as well as her creative clothing choices.
- Emma Ol’ Green Eyes – Emma Grimes is a beauty content creator. On her profile, she invites followers to take a sneak peek into her beauty routines, exploring evolving make-up trends and technologies within the beauty space to inspire her community.
- Honestly Celine – Celine Kelly is a beauty, fashion and lifestyle content creator and mum of 1. Authenticity is incredibly important to Celine, so her honest makeup reviews keep her community of followers hooked.
- Robyn Trout – Robyn is best known for her content on beauty, fashion and design. She is the co-host of the ‘Rent Free’ Podcast with make-up artist Ciara Ryan.
- Megan Virgo – Megan Vigro is a travel blogger and freelance travel writer. Megan shares her experience of travel in Ireland and abroad and is loved for her practical travel hacks and tips on Reels.
- Pamela Uba – Pamela is a medical scientist and Miss Ireland 2021, who made history by becoming the first black woman to win the coveted title. As a children’s advocate, Pamela has helped raise funds for children in disadvantaged backgrounds and is currently authoring her first children’s book.
Meta will support these creators with educational sessions, industry events, access to ad credits and support throughout the year as they continue to establish their brand and presence online.
Rick Kelly, Head of Meta Ireland said:
Creators of Tomorrow’ showcases the incredible talent, innovation and creativity across online content in Ireland. Congratulations to this inaugural group of creators, we’re looking forward to working with them and celebrating their talent.
Visit www.creatorsoftomorrow.com and check out over 150 leading content creators from across the world as they showcase their favourite Posts, Reels and journey as a creator.
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